What's New

Xiaomi announces Mi 10 Ultra
Xiaomi is adding a new smartphone to its Mi 10 lineup. It's the Mi 10 Ultra and it's coming with very impressive specs, namely a 120x hybrid zoom.
Virtual Event Series: Live Streaming
We are excited to introduce our Virtual Event Series with a live seminar covering the art of live streaming. Join us and our featured speakers in a series of 45-minute discussions on how to optimize your streaming content. This event is free to attend. Click here to...
Are you stir crazy from COVID-19 and shelter-at-home orders? Do you know how to write a script? It’s never been a better time to shelter-in-place and stay safe behind your computer while you write that script that’s been percolating in your head for years.
Sigma announces 85mm F1.4 DG DN Art lens
Sigma announced the 85mm F1.4 DG DN Art. It’s the company's latest 'DN' (Digital Native) lens and is made to work with mirrorless interchangeable cameras.
In this week's podcast, we continue our discussion on Visual Storytelling with sound design and camera angles. Both aspects may be subtle in films, but they are essential in helping shape the narrative. Also, have you ever heard of the Wilhelm scream? Our bet is you have.
Atomos Ninja V and Panasonic S1H
Atomos has released a free AtomOS firmware update that will allow you to record the RAW signal right from the S1H in ProRes RAW.
Music and sound effects are a crucial part of any film or video project. Using royalty-free stock music in your next project is one way to cut costs without sacrificing quality.
Canon news: Canon is hit with ransomware attack
According to the news reports, Canon is experiencing a widespread outage and is being held hostage due to a ransomware attack.
We took the Mavic Air 2 on a week-long adventure around Northern California capturing footage and photos of beautiful landmarks.  Along the way, people would stop and inquire about the compact drone – A LOT of people.  When asked, “What do you think about it?” We found...

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We are excited to announce an Instagram contest that can put your work in front of our audience of over 107K!Starting Monday, August 3, we will begin accepting submissions through Instagram and featuring our favorites on our page along with a shoutout....
Sony a7S III and Atomos Ninja V
Atomos has just revealed that the a7S III will be capable of sending the Ninja V RAW video records at up to 4Kp60 over HDMI.
Panasonic AK-UC3300
Panasonic is expanding its line of studio camera with the AK-UC3300, a new studio camera following in the AK-UC4000's footsteps.
Sony a7S III
Sony has just announced the long awaited Sony a7S III. The camera looks to have some impressive specs that improves on where the previous model left off.
Sony a7S III announcement is coming tomorrow
It is finally time to welcome the Sony a7S III. After waiting all of 2019 and half of 2020, the a7S III will be released tomorrow on Adorama.

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