Lower thirds example
Typesetting is an art that goes back centuries.
The word "typography" depicted in multiple fonts.
Typography is the art of crafting and arranging letterforms. Contrary to popular belief, it’s an art with a history dating back to before the printed page, back to the origins of human writing. The purpose of typography is the conveyance of the written word. This ancient art continues to...
Title from "The Good, The Bad and the Ugly"
Opening title sequences have been a staple of film since the first feature. Initially, opening titles were printed or painted onto cards that were filmed. Since that time, opening title sequences have changed dramatically. Experimentation with animation led to a system in which titles were painted onto a sheet...
The Basics of Titles and Graphics
Ever since the beginning of cinema titles, written words often printed on cards and then filmed, have been used to explain and caption motion pictures. In the early, silent days, title cards displayed the dialogue between scenes. Today titles credit people who worked on the film while also helping...
Vanishing point type of shot of a bike path with the words “bike lane” removed and replaced with same text style stating “3D motion GFX”
Small, wearable action cameras put things into perspective. Yet perspective tricks the brain unlike anything else. An object positioned with the correct perspective will appear firmly locked into reality. That same object can be a simple illusion, one that's created through perspective.The video editor is more responsible now than...
5 Trends for video editors to be aware of
Motion graphics are found in every sort of video production. Whether it's web video, television commercials, or event videos, motion graphics have become part of our visual vernacular. Audiences are accustomed to seeing motion graphics and a video editor needs to be on top of the design trends their...
Motion graphics are running rampant in the world of video editing. They communicate concepts, establish branding for products and services. Motion graphics also entertain audiences. There's good reason for the widespread use of motion graphics in video. The tools for motion graphic design are more prolific and abundant than they...
Collage of photos for "Family Fun"
There are a lot of great royalty-free animated digital backgrounds available to editors. Some are simple textures. Others are elaborate 3D graphics loops. Some are available free, others are worth paying a few bucks to own. In many situations, these off-the-shelf digital background animations may be exactly what an...
screen shot of graphics layout
If the average video producer made a list of the key elements for a great project, the list would probably start with capturing great images, and hopefully include getting good audio, having great content, and maybe even getting good performances from talent. However, you're probably not likely to find...
If brackets, terminals, shoulders, and bowls sound like hardware, something you find at airports, a part of your body, and something you eat your morning cereal out of, then you've probably never thought too much about the elements that make up a good font.Using fonts effectively isn't something most...
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