ADS Tech Announces Pyro Professional at WEVA


Reprinted from an ADS press release:

ADS Tech (www.adstech.com) announced at the Wedding & Event Videographers Association (WEVA) Expo today PYRO Professional, the newest and most comprehensive member of its popular PYRO line of digital video solutions. A complete hardware/software solution for capturing, editing and authoring high-quality DVDs on the Windows platform, PYRO Professional combines the world’s best selling OHCI-compliant 1394/FireWire card with full versions of the latest Adobe products- Premiere Pro, Adobe Encore DVD and Adobe Audition. Scheduled to begin shipping September 15, PYRO Professional will have an MSRP of $499.

PYRO Professional will appeal to corporate video producers, event videographers, educators, and dedicated hobbyists who want the best value and the best products for creating broadcast-quality event, marketing and training videos. By integrating its leading real-time capture hardware with Adobe’s award-winning software, ADS Tech delivers an end-to-end DV-to-DVD solution designed to speed the workflow of DVD content development while offering the familiar look and feel of the Adobe interface.

Adobe’s new product line-up includes Premiere Pro, a real-time editing solution for professional video production; Adobe Encore DVD for creating sophisticated multi-language DVDs; and Audition for advanced audio mixing, editing, and effects processing capabilities.

“With PYRO Professional, ADS Tech has combined its hardware experience with the latest revolutionary Adobe video software products to offer a completely integrated solution with exceptional value,” said Dave Trescot, senior director of Digital Media at Adobe. “This powerful combination of hardware and software products from ADS Tech provides professionals with the tools they need to complete compelling video projects, from capturing to editing to DVD output.”

“Video professionals, the people who make their living as videographers, want the best tools with the latest advancements, which is what Adobe and ADS Tech deliver,” said Mike McCoy, ADS Tech President. “These customers typically have tight deadlines to meet and limited budgets, so they also want fast, easy-to-use solutions that are affordably priced. In developing PYRO Professional, we combined the best hardware and the best software to deliver a suite of solutions that meet all of their requirements.”

About PYRO Professional
By tightly integrating the hardware and software, PYRO Professional makes it easy to connect a digital camcorder or analog to DV converter device and immediately begin capturing, editing and outputting video with Premiere Pro.

ADS Tech PYRO FireWire Card-The OHCI FireWire card of choice by professional videographers provides the vital link between DV devices and the PC for real-time video capture so users can take advantage of Adobe’s powerful editing, authoring and exporting capabilities.

Pricing, Availability
ADS Tech’s PYRO Professional will be available in September through DV dealers and distributors such as Broadfield, B & H Photo, Micro-Pace, Ingram Micro, D & H Distributing, The Video Guys, Safe Harbor, J & R Computer World, and other major retailers, and e-tailers. The MSRP is $499–a savings of more than $1,000, compared to buying the components separately. The complete package includes the PYRO 1394DV OHCI-Compliant 3-Port Host card, a 1394-to-DV cable, the full retail versions of Adobe Premiere Pro, Audition and Encore DVD, as well as complete user manuals and training CDs.

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