Television commercials make their way into our living rooms every day. In some ways, they represent the pinnacle of the craft of videography, because most must convey their message clearly and persuasively in thirty seconds or less.
Beginning videographers can learn a great deal about the craft of video production...
The dream sequence has been a popular visual tool since the inception of motion pictures. In a dream sequence, the videographer or filmmaker deliberately distorts the images (and often the sound as well) to create a surreal, dream-like effect. To see how far a huge special effects budget can...
One of the most neglected tools in the videographer's tool kit is usually the video treatment, a document that defines the concept, summarizes the story and determines the creative approach of your video. A well-written video treatment takes the lightbulb glowing over your head and makes it...
Is it a dream or a nightmare? You finally have it made--full production
facilities for your project. The crew is looking at you expectantly,
the talent is standing around waiting for direction, and behind
you is a producer looking at all these expensive people and demanding
to know what you are going to...
Estimating the cost of a video for a client is a tricky but necessary part of doing business. Here's how to do it right.
Let's have a show of hands. How many of you have had this conversation with a client?
Client: I want a video.
You: No problem.
Client: I only have...
You don't have to travel to Europe or the Amazon to enjoy the thrill of outdoor video producing. The USA is brim-packed with opportunities to hone and display your outdoor video skills.
From a pee-wee league ball game in your neighborhood to a Buffalo herd in Yellowstone Park, from...
This is a sneak peek at the script for our upcoming video on streaming. Look for a streamed version soon.
Setting: Talent in Production Studio
TALENT A: Hi, I'm _________________.
TALENT B: And I'm _________________, today we will show you how to shoot video to be streamed through the Internet.
TALENT...
The first time someone edits a video, they often wonder how anyone can find the process fun. The equipment seems so confusing, everything moves in slow motion, and creating a simple show can take hours if not days.
If you've ever cursed the time it takes to edit a video,...
Is a picture really worth a thousand words? Maybe, but your video image alone may not convey your ideas in as much depth as you would like.
Enter the narrator. The right words, effectively read, will round out your production in ways you may not have believed possible. But before...
Hitchcock is "notorious" for having done it. Spielberg has been known to hire armies of artists to do it. Now, thanks to new technologies, even the most basic videomaker can make use of it. If you don't do it, in fact, you could be opening yourself up to problems...