Maxell Announces Mini DVD Camcorder Lens Cleaner

Reprinted from a Maxell press release:

Maxell Corporation of America has introduced its new Mini DVD Camcorder Lens Cleaner for the latest in camcorder technology.

The MDVD-LC features Maxell’s Thunderon brush system and offers tri-lingual interactive on-screen instructions in English, French and Spanish. The new lens cleaning was designed for mini-DVD camcorders that use bare-disc media exclusively.

Carrying a suggested retail price of $14.99, the MDVD-LC features hangable blister cards in Maxell’s distinctive and bold DVD-specific packing for effective and convenient merchandising.

"The demand for DVD camcorder technology is exceeding anyone’s early expectations and the installed base has gotten to the point where demand for care and maintenance products is growing rapidly. Maxell wanted to be first-to-market with products that meet this demand," said Gordon Tetreault, director of sales and marketing for Maxell accessories.

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