RICOH GR III
RICOH GR III

Ricoh’s GR II is getting an upgrade. The new Ricoh GR III has a new lens, image sensor and imaging engine that looks to improve the entire build of the camera.

RICOH GR III: “the ultimate street camera”

Ricoh claims the GR III “features a newly designed lens, image sensor and imaging engine that further upgrade image quality, enhance functionality and improve usability.”

The camera sports an 18.3mm F2.8 lens that consists of six optical elements in four groups. The lens offers the equivalent of a 28mm angle of view. Inside, the GR III is powered by a 24.24 megapixel APS-C-size CMOS image sensor. The GR III is capable of shooting 4K video.

“The Ricoh GR III is the ultimate street camera,” said William Hereford, a Brooklyn-based pro photographer, who has been shooting with GR series cameras for years. “The image quality and ease of use are equally amazing. I literally don’t leave my house without this camera. The GR III fits perfectly both in my hand and my pocket, so it is always available to capture a moment.”

Shooting

The camera’s short start-up time means it needs only about 0.8 seconds to take a shot. Also, the LCD touchscreen monitor will probably help make the entire process quicker.

Ricoh also claims the camera can produce “the clearest, sharpest images in GR-series history while reducing distortion and chromatic aberration. Plus, it’s got macro shooting capability with a minimum focusing distance of six centimeters.

Side view of RICOH GR III
This camera is the ultimate street caemra according to Ricoh

Other highlights

Lastly, the camera uses hybrid auto focusing with built-in shake reduction and in-camera image finishing, as well as USB Type-C, Bluetooth and wireless LAN connectivity.

Pricing and availability

The RICOH GR III will be shipping this March for $899.

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