Nikon has launched the Nikon Creators Official Partners program. This means the company will be partnering with nine artists who use Nikon Z mirrorless camera systems. The company will also support the creators by helping to bring their visions to life using Nikon’s gear, resources and educational platforms.
Content creators
“The creative landscape and the artists driving it are evolving faster than ever before. The Nikon Creators Official Partners is a unique program connecting the brand with a new generation of visual storytellers while providing them with the tools they need to tell their stories and push their creative boundaries,” said Naoki Onozato, president and CEO of Nikon Inc. “Our partners continue to redefine what it means to be a creator, and we are excited to support them in their creative journey.”
Who are the Nikon Creators Official Partners?
Nikon says that the nine artists are “social-savvy and exemplify a wide range of photo and video disciplines.” Let’s take a quick look at these nine artists.
Alex Frank
Alex Frank is a fashion ND lifestyle photographer and content creator based in NYC who shoots for various fashion brands. She creates portraits that can convey an entire state of mind in a single frame, by masterful use of warm tones, light and pose.
Brandon Woelfel
Brandon Woelfel creates iconic street style and dreamy portraits and is known for defining a genre with an ethereal look and style.
Chantel Miller
Chantel Miller is an Indiana-based wedding, portrait, and elopement photographer. She uses photography, design and fine art to tell each of her client’s unique love story or personality.
Erin Winters White
Erin is a branding and business strategist and entrepreneur who creates photos, videos and vlog content to help empower aspiring content creators.
Houston Vandergriff
Houston Vandergriff is a young photographer with Down Syndrome who travels the world chronicling his adventures. He hopes to inspire others to live their life to the fullest and make the world a more compassionate and better place.
Inari Briana
Inari Briana is a commercial photographer, creative director and storyteller based in Atlanta, GA. She has captured campaigns for many celebrities, brands and automakers with a distinct and striking style. Her mission is to create imagery that resonates with diverse audiences.
Jesus “JP” Presinal
JP is a breakdancer, photographer, filmmaker and creative director. His high-intensity style has landed him gigs working with major sports leagues, apparel brands and more.
Kien Quan
Kien Quan has a distinct style of street photography and videography, approaching strangers in everyday scenes to create epic and heroic moving portraits. The subjects include cosplayers, cultural icons, dancers or even casual bystanders.
Savannah Rose
Savannah Rose is a conservation and wildlife photographer based in Jackson Hole Wyoming. She has an extensive knowledge of the ecosystem and works in Yellowstone National Park documenting nature.
What we think
Nikon’s Creators Official Partners program will showcase the work of nine very diverse artists working in the fields of video, photography and design. The company also hopes that the work they create will inspire and educate their social media followings. Clearly, Nikon’s long-term goal is to showcase their cameras and lenses with great content to encourage sales. However, it’s always good to see artists being supported and given access to a larger platform to show off their work. We look forward to following the careers of the inaugural beneficiaries of the Creators Official Partners program.
