Facebook is now imposing a “one strike” policy on Facebook Live that will result in bans for users who violate its policies.
In a blog post, Facebook revealed its new ‘one strike’ policy for Live. According to the company, anyone who violates their “most serious policies” will be restricted from using Live for a set period of time. For instance, the first offense will result in a ban for 30 days. So, it’s similar to Facebook banning accounts for posts that violate their policies.
Facebook will now also ban users who post anything that violates its Community Standards on Live or anywhere else on its platform. Facebook will respond by taking down the post and blocking the person from Facebook for a certain period of time.
One strike and you’re banned on Facebook Live
The one strike policy doesn’t just apply to inside a Facebook Live stream. An account can be banned from streaming if any violating content is posted anywhere on the site. Additionally, the kind of content that will result in a ban is content that violates Facebook’s community standards. An example of content that would result in a ban is a link that leads to a terrorist website.
Why is Facebook tightening its regulations?
Facebook is doubling down on its content regulation after the terrorist attacks in New Zealand. The shooter live streamed his attack on Facebook; Facebook received a lot of criticism for their slow response. This is what Facebook had to say about their tightening regulations:
“Following the horrific terrorist attacks in New Zealand, we’ve been reviewing what more we can do to limit our services from being used to cause harm or spread hate. As a direct result, starting today, people who have broken certain rules on Facebook — including our Dangerous Organizations and Individuals policy — will be restricted from using Facebook Live.”
Facebook promises to invest more research into video and image analysis tech
Facebook is partnering with more researchers and universities to work towards improved image and video analysis technology. The partnerships are valued at about $7.5 million. Facebook hopes these partnerships will result in it being able to better detect content that violates their policies.
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