How to choose a platform

The platform you use to live stream will depend mostly on your target audience. The type of stream you want to produce will also influence your choice in host platform, as will the expectations of any existing followers you might have.

Twitch and YouTube aren’t the only  platforms for live streaming. Other commonly used live streaming platforms include Facebook, Instagram, Periscope, Mixer and Younow among others. With so many social media platforms now supporting live streaming, you have lots of options when it comes to reaching your audience with your stream.

Your choice in streaming platform will come down to the features and audience each platform provides. Make sure the platform you go with is a good match in terms of content, format and potential viewership.

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