Pond5 and DJI Join Forces to Open New Drone Footage Marketplace

Pond5 and DJI have joined forces to create an aerial footage marketplace where Part 107 certified drone operators can sell their stock footage.

The program has been live for about a week now and has been taking applications from drone creators looking to sell their content as stock footage. Those that are accepted will have their work accessible to the millions of users on Pond5 and will have their content marked as Part 107 certified so buyers will know that the videos complied with the FAA’s requirements to be sold commercially.

Easier Access to Premium Content

Pond5 promises that DJI will be working closely with with their team of video experts and curators to make it easier for consumers to find the most “most compelling” and “award-worthy” aerial footage when searching for studio-quality shots.

“Drones have become powerful tools for storytellers, providing a cost-effective alternative for gathering aerial footage. They’re able to capture rapidly unfolding events and reach locations that would be otherwise inaccessible, costly, or dangerous,” said Pond5 CEO Jason Teichman. “As the world leader in their space, DJI is the ideal partner to bring the best in contemporary aerial footage to our marketplace.”

While this obviously seems like it will benefit those looking to buy premium aerial stock, it could help those making professional aerial content since their content will be showcased by the program as prime stock and Part 107 certified.


How to Apply

To be considered for the program, you need to own a DJI drone and have an FAA Part 107 Remote Pilot certificate. If accepted, Pond5 says they will work with you to pick and prepare your most marketable content for their program, stating that pilots will be able to “leverage Pond5’s industry knowledge to identify their most in-demand shots and obtain assistance in preparing their footage for licensing in the Pond5 marketplace.”

Pond5 also says that they are willing to do all the editing work for those that are selected. “Select participants will also have access to Pond5’s premium clipping and tagging services, allowing them to save time by simply submitting raw footage, rather than having to do the work of editing, formatting, titling, and keywording the footage themselves,” says Pond5.

If you’re interested in applying, head to pond5.com/dji.

Sean Berry
Sean Berry
Sean Berry is Videomaker's managing editor.

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