YouTube announces the initial roll out of YouTube Live.

YouTube is going Live. Instead of just being able to view videos recorded in the past, YouTube Live will enable the public to view events happening right now. YouTube Live will integrate live streaming capabilities and discovery tools directly into the YouTube platform for the first time. Starting with the new YouTube Live browse page (www.youtube.com/live) you will be able to find the most compelling live events happening on YouTube and add events to your calendar. You also will be able to subscribe to your favorite YouTube live-streaming partners to be notified of upcoming live streams on your customized homepage.

A beta platform is also being gradually rolled out which will allow certain YouTube partners with accounts in good standing to stream live content on YouTube. The goal is to provide thousands of partners with the capability to live stream from their channels in the months ahead.This offering will be rolled out in increments over time in order to ensure a great live stream viewing experience. To learn more about the livestream experience can check YouTube’s post on the Partner Communications Hub.

So head over to www.youtube.com/live to check out some of the live streams taking place over the next few days.

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Susan is the Art Director at Videomaker and YouTuber Magazines.

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