Just today, Panasonic tagged a price on to their recently-introduced LUMIX FX75. This tiny camera with a 24mm ultra-wide angle lens will be going for just $299.95. The newest offering from Panasonic will also include a 5x optical zoom and best of all, record video in the AVCHD Lite format instead of the conventional Motion JPEG format. This should be a huge sigh of relief to cinematographers looking to utilize the benefits of a photographic sensor while still being able to edit in a widely supported format. Of course, if you just got used to editing in the Motion JPEG format, the LUMIX also offers the option to record in Motion JPEG, WVGA (848x480) and VGA (640x480). The camera also takes pictures at 14.1-megapixels and has a 5x zoom to boot. The LUMIX also has a full touch-screen for operating the autofocus feature on the camera. By pressing on the screen where your subject is, you can set and track a subject in your frame. At the same time, in playback mode, users can use the touch-screen to browse through their collections of photos much like a page in a book. The Panasonic LUMIX FX75 will be available for purchase in mid-July.