Sony Vegas 7 update to Include AVCHD support

From a Sony Press Release SONY CREATIVE SOFTWARE LAUNCHES FREE UPDATE FOR VEGAS 7 PROFESSIONAL NLE COMPLETE WITH SUPPORT FOR SONYS NEW AVCHD HIGH-DEFINITION CAMCORDERS Vegas Software and AVCHD Camcorders Deliver Efficient End-to-End Workflow Solution for Producing Quality High-Definition Content on the Desktop MADISON, Wisc., April 25, 2007 Sony Creative Software, a leading provider of professional video and audio editing applications, today announced the May 1, 2007 availability of a Vegas software update, version 7.0e. Free for all registered Vegas 7 users, this significant update further promotes Sony Creative Softwares support for HD tapeless workflows by allowing users to edit files recorded on Sonys AVCHD high-definition camcorders, including three new models announced separately today: the HDR-SR5, HDR-CX7 and HDR-SR7. These cameras continue to position Sony as the leader in high-definition (HD) camcorders by offering consumers the ability to record in full 1080 HD video and Dolby Digital 5.1 surround sound on tapeless formats such as flash media cards and hard disk drives. "With the surge in popularity for generating and editing high-definition content, Sony Creative Software continues to provide enhancements to our applications to meet the needs of our customer base by providing new technology solutions for editing HD faster and more efficiently than ever before, said Dave Chaimson, vice president of marketing, Sony Creative Software. "The new Vegas 7.0e update arms users with the specific creation and production tools for Sonys AVCHD cameras and provides new levels of support for those working with these optical and file-based models. Vegas 7.0e allows users of Sony AVCHD video cameras to create high-definition or standard-definition content using files recorded to their AVCHD cameras hard disk, flash memory, or DVD. Skipping the real-time capturing stage common for tape-based projects eliminates a time-consuming step prior to editing. In addition to the models listed above, the Vegas 7.0e update also currently supports Sonys other AVCHD camera models such as HDR-UX1, HDR-UX5, HDR-UX7 and HDR-SR1. "Nonlinear editing software like Sony Creative Softwares Vegas has helped transform the process of crafting a moving story, said Linda Vuolo, director of camcorders at Sony Electronics. "Now, with Sony extending this same ease of use and flexibility to both its latest update of Vegas and three new AVCHD camcorders, customers have access to a suite of Sony products aligned to deliver quality content from video capture to editing in HD that is unlike any other. In July of 2007, Sony will also issue an update to its consumer editing software, Vegas Movie Studio Platinum Edition 8, with support for the AVCHD format, which will allow users to edit files in the new AVCHD camcorder recording format based on the MPEG-4 AVC/H.264 codec for video compression and Dolby Digital audio. Price and Availability The Vegas 7.0e professional video and audio editing software update is free to all registered Vegas 7 users starting on May 1, 2007. For more information on Vegas+DVD software or any of Sony Creative Softwares leading audio or video editing solutions, please visit www.sonycreativesoftware.com. For more information and pricing on Sonys new camcorders, visit Sony Style retail stores or visit www.sonystyle.com . About Sony Creative Software Sony Creative Software inspires artistic expression with its award-winning line of products for digital video, music, DVD, and audio production. As a subsidiary of Sony Corporation of America, the company also develops applications that enhance the experience for users of Sony hardware devices. Sony Creative Software customers span the globe and include seasoned professionals in the film, television, video game, and recording industries, as well as students, educators, hobbyists, and enthusiasts. For more information, visit www.sonycreativesoftware.com .

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