FOR IMMEDIATE RELEASE

AUDIO-TECHNICA LAUNCHES AT875 SHORT SHOTGUN MIC

Other A-T RoHS-compliant mono shotgun microphones debut

NAB SHOW, LAS VEGAS, NV, April 16, 2007 Audio-Technica debuts a RoHS-compliant short mono shotgun microphone, the AT875, at NAB2007, while updated versions of the AT815b and AT835b become the new RoHS-compliant AT8015 and AT8035 shotgun models.

The new AT875 is a very short under 7" phantom powered (11-52V DC) shotgun ideal for use in ENG and field production applications where a more compact camera may dictate a shotgun even shorter than the Audio-Technica AT897 and AT4073. Affordably priced, the AT875 is ideal for the corporate and event videographer as well as the field sound recordist looking for a compact shotgun.

The AT875 is an electret condenser offering a line + gradient polar pattern and a frequency response of 100 Hz 20 kHz. The microphone is designed to handle sound input levels up to 127 dB SPL. Its tailored low end response minimizes pickup of camera mechanical noise and other undesirable low frequencies. Just 6.9" long and 0.89" in diameter, the AT875 features an integral XLR-3M connector. The product is packaged with a windscreen, protective case, mic clip, and an adapter bushing that allows the microphone to fit the mic holders on popular DV cameras (Sony, Panasonic, JVC, etc.)

With the new AT8015 and AT8035 line + gradient condenser microphones, Audio-Technica has built on the success of its AT815b and AT835b, well-established as primary shotgun choices for corporate, industrial and event video producers with growing interest from the broadcast market. The new AT8015 (18" long) and AT8035 (14.5" long) provide the narrow acceptance angle desirable for long-distance sound pickup; they offer excellent sound rejection from the sides and rear, switchable low-frequency roll-off, and the convenience of battery or phantom operation. The new microphones are fully RoHS-compliant free from all substances specified in the EU directive on the reduction of hazardous substances (RoHS).

These new shotgun microphones will be available Summer 2007 with U.S. MSRPs as follows:
AT875 $259.00
AT8015 $259.00
AT8035 $410.00

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