reprinted from a Red Giant press release: Red Giant Software Offers New Color Correction Tool: Magic Bullet Colorista Colorista Paired with Look Suite are the Perfect Tools for Color Finishing San Francisco, CA, December 15, 2006 Red Giant Software today announced Magic Bullet Colorista, a new plug-in to get the right color for every shot. Magic Bullet Colorista ($199 USD) ships as a native plug-in for all major host applications including Final Cut Pro (FX Plug), Motion, After Effects, Premiere Pro, and Avid AVX compatible systems. For the past 18 months, Red Giant Software has been engineering a completely new line of video enhancement products that address the needs of its customers. The number one request was an easy to use color correction tool that could deliver great results, fast. Proper color correction is of course an essential step before applying a Magic Bullet Look. So Red Giant took it upon themselves to create a high quality color correction tool. Magic Bullet Colorista is just what you'd expect from a Magic Bullet product with features that stand out from the crowd of color correction tools. For additional product information visit, http://www.redgiantsoftware.com/magicbulletcolorista.html KEY FEATURES — Precise Color Balance Colorista make your whites look white and your talent look their best with controls for modifying shadows, mid-tones and highlights. The familiar Lift, Gamma, Gain color wheels allow for easy adjustment of color balance and luminance with ultra-sensitive control for precise results. Additional, Saturation and Exposure options let you makes flesh tones look natural, plus set the highlight and shadow levels exactly. — Real-Time DeepColor RT Maximize your performance with the power of the DeepColor RT engine inside Colorista. Playback SD and HD (720p) projects in real-time by efficiently using your systems graphics processing power. The next-generation DeepColor RT engine preserves quality in every application host so that 10-bit projects remain 10-bit. — Power Mask with Ease Apply the correction just where you need it. With Colorista you can create a simple circular or rectangular shape to isolate a specific zone. No longer is it necessary to pre-mask a shot to deepen the color of a sky or emphasize the action in a shot. The animatable controls for area and feather let you work right in the canvas or composer window. PRICING AND AVAILABILITY Magic Bullet Colorista is available now for $199 USD. To order, go to http://www.redgiantsoftware.com/magicbulletcolorista.html.