RealNetworks Announces RealVideo 9 Encoder for Adobe Premiere

Reprinted from an RealNetworks press release:

RealNetworks, Inc. (Nasdaq: RNWK), the global leader in media delivery on the Internet, today announced the availability of a new plug-in for Adobe Premiere, which provides support for RealVideo 9 encoding. The plug-in, which supports Adobe Premiere versions 6.0 and 6.5, is available for free at

“Adobe Premiere customers are professionals who demand high quality output options for distributing their video content to a variety of mediums, including the Web,” said Dave Trescot, director of Digital Video for Adobe. “As Internet distribution of video content grows, video compression quality becomes even more important. Adobe Premiere and RealVideo 9 offer the quality and ease of use content providers require.”

“Media and technology companies are embracing RealVideo 9 because it makes video a compelling experience for both narrowband and broadband users,” said Kevin Foreman, general manager, Helix, RealNetworks, Inc. “Adobe Premiere is one of the leading cross platform products for creating video content for the web and we are happy to offer Premiere users these free RealVideo 9 plug-ins.”

RealVideo 9 provides 30% bandwidth savings over RealVideo 8, enabling content providers either to maintain their current quality level and save on bandwidth costs or improve quality and maintain current bandwidth rates. With near DVD quality video now possible at 500 Kbps, RealVideo 9 greatly improves the economics of Internet-movie distribution. Two full-length movies can now be stored on a CD and up to fifteen full-length movies will fit on a DVD. RealVideo 9 also supports all HDTV formats and resolutions at data rates far below those of traditional HDTV. RealVideo 9 support is included in RealOne Player and is available for earlier versions of the RealPlayer technology. Testing by an independent 3rd party firm, KeyLabs, indicates that RealVideo 9 provided smoother motion, sharper image quality and an overall stronger viewer preference over Windows Media.*

The RealMedia plug-in is available for Adobe Premiere 6.0 and 6.5 on Windows and Mac OS 9 platforms.

Keylab video comparison is available at

About RealNetworks

RealNetworks, Inc. based in Seattle, is the recognized leader in media delivery on the Internet. It develops and markets software products and services designed to enable users of personal computers and other consumer electronic devices to send and receive audio, video and other multimedia services using the Web. Consumers can access and experience audio/video programming and download RealNetworks consumer software on the Internet at RealNetworks’ systems and corporate information is located on the Internet at

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