by Alan Sheckter, Videomaker news editor

Ten days after SCM Microsystems Inc. and DVDCre8 Inc. announced a partnership to develop and market DVD authoring software, the companies announced DVD Complete Deluxe. The software, to be sold under SCM’s Dazzle brand of video editing and capture products, will allow users, at an affordable price, to produce their own DVD movies in five wizard-driven steps. Preloaded themes will include business, events, field trips, holidays, vacation and custom.


The software will also contain sophisticated tools for advanced users, allowing them to manage all details of their projects. DVD Complete Deluxe projects will output video to VCD and DVD, and are designed to play on DVD players and PC CD or DVD drives.


DVDCre8, which came on the scene less than a year ago, said its joint efforts with SCM is good strategy for both companies.


Dazzle (SCM) had an extensive distribution infrastructure, allowing DVDCre8 to quickly reach all channels/markets, said DVDCre8 President and Chief Operating Officer Joseph Stefan.


Indeed, the product should get a lot of exposure. A basic version of the software, called DVD Complete, is slated for bundling with several Dazzle products.


The software itself, including its name, is based on DVDCre8’s original DVD authoring software, with some new features.


The product has been enhanced, Stefan said, partially due to the relationship with Dazzle. New features include MPEG-1 encoding, VCD support and jewel case label printing support.


Dazzle DVD Complete Deluxe will be priced at $99 (MSRP) is expected in stores nationwide in April. SCM plans to offer an upgrade from DVD Complete to DVD Complete Deluxe for $30.


DVDCre8 has more projects in the works.


DVDCre8 is currently in the product strategy planning process, Stefan said. DVDCre8 will leverage the technology it developed for DVD Complete to create new digital media products for consumers, professionals and certain vertical industries (legal, medical, etc.). DVDCre8 will develop products that carry the DVDCre8 brand, and develop products to private label for vertical industries. In addition, DVDCre8 will jointly develop products with Dazzle, which will carry the Dazzle logo.

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