tkohfeld - Mon, 08/26/2013 - 10:00am
If you want to make money with video production, producing commercials is a great way to start. Videomaker's Making Commercials walks you through the entire process. Using these methods, you can produce a great commercial your client will love, and land you more commercial production projects going forward.
Meeting the Client - The first meeting with a client is the foundation for a successful commercial. Learn to make a good impression and ask the right questions.
We teach you to distill all your information into a great concept, choose a style of advertising, and pitch the idea to the client.
Your script is approved. Now learn to break it down, create a shot list and storyboard, and assemble the resources for the shoot.
Learn everything you need to know about the logistics of shooting inside a business, how to work with the client on set and when to improvise.
Learn about the commercial editing process, including spot lengths and formats, and adding voice-overs, music and sound effects.
Revisions & Delivery
Your first cut is done. Now discover how to show the finished spot to the client, make revisions, and create deliverable formats.
Making commercials is an art form. Historically, commercials are quicker to pick up on the prevailing styles of the time, often ahead of mainstream films and television, because they need to connect with watchers fast in order to move product. Videomaker's Making Commercials teaches the fundamentals necessary to succeed within the unique world of commercial production.
Running Time: 38 minutes