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My thoughts, as follow. This economy has caused EVERY industry, to get in a pissing match, and circle jerk, with every competitor in the neighborhood. It’s a race to the bottom, and all players, play a part. I’m befuddled in my day job, as I watch this play out. NO ONE, is selling value now, EVERYTHING is price. So I’m watching my employer wither and fade, as our margins drop.
Find your market. Find your demographic. Sell value. If you allow yourself to be sucked into a pissing match with any/all lowballers in your neighborhood, you’re business will suffer.