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I can see the point brought up, but I don’t think that is the case. If you look at the past you probably only remember the good media that came out, because it was memorable! The media and history books and even your memory forget about the crappy things you’ve seen because they weren’t memorable and not worth bringing up again. While today you can look at any category and easily pick out some bad material to criticize. I think part of the problem is that you can observe bad media today, but it’s harder to observe it from yesterday.
Another reason why I think it may seem like the quality of media is going down is because the “baby boom” of being able to share media in the last 10 years. The fact that ANYBODY can share ANYTHING means that there is a lot more amateur media being exposed to us, while in the past only the professional material was ever deemed suitable for the television waves.
While you can always compare today’s junk to yesterday’s prize shows and movies, it isn’t a fair comparison. Instead choose two similar objects from the past and present and instead compare those. Say the old “Star Wars” movies to the 2009 “Star Trek” movie. You don’t see any “It’s good enough” there. Compare 1960s commercials to todays commercials, in fact it seems like things are improving.
Sure TV sitcoms will always be simple and full of dumb jokes, but that doesn’t mean the TV industry is dying. I for one don’t believe that “it’s good enough” is taking over and ruining the video production business. Not yet at least. I think it just may appear that way because of the introduction of the internet and more amateur video floating around.