Videomaker – Learn video production and editing, camera reviews › Forums › Technique › Editing › Why do people like Avid Media Composer? › Grinner, I’m not as optimi
I’m not as optimistic about Apple’s future without ‘Steve’ as you are. It will be interesting to see what goes down when the bean counters get full control.
Yeah, I read that BM got DiVinci. That is hardcore. Top-end color correction in the hands of a PC/Mac friendly company. Maybe they’ll bless the indie’s with some affordable options.
Ugh! The very prospect of Avid selling out to apple or adobe makes my stomach churn. Though it wouldn’t happen, I’d much rather see Avid go the way of the passenger pigeon. It’s sad that the bean counters are just going through the motions. However, Avid is still pitching so who knows. Too bad someone with cash and real innovation in mind can’t get a hold of it.