Where to start with an info video

I want to make some corporate videos for marketing and Ive seen this fornat used quite frequently in news videos.

https://twitter.com/ajplus/status/818628931192401921?s=15

I was wondering if anyone knows A) What the proper name is for these type of videos and B) How would I go about creating one? Is it as simply as designing text in Photoshop importing the image and adding some transitions in to move it in and out of the frame? Or is it something more complex?