Opinion Archives

Opinion

The end of green screen?

The VFX industry has undergone significant transformation due to AI-powered tools. It's led to speculation about the future of green screen.

Opinion

Is AI livestreaming content creation?

Matthew York

AI is making its way into livestreaming. While AI content generation lacks the nuance of human creators, it is already being used to stream.

Opinion

A discussion about video length

Matthew York

It seems today that videos are getting shorter and shorter, begging the question: How long should your videos really be?

Opinion

The rise of the PTZ camera

Matthew York

We've seen many new narratives this year in the video industry — one of the biggest being that PTZs are here and aren't going anywhere.

Opinion

Your next camera could be your next phone

Matthew York

It's undeniable that smartphone cameras have significantly improved over the years, but will they replace the dedicated video camera?

Opinion

AI video is here. Now what?

Matthew York

While there's no turning back from AI video, we still have to ponder how much AI involvement we should tolerate in our video work.

Opinion

A matter of trust

Matthew York

Are we approaching a day when video can’t be trusted? Imagine a country at war. A video goes viral showing its leader informing citizens...

Opinion

Is it really collaboration?

Matthew York

Today, we have many tools that help us do our work remotely. But do they allow for organic, true collaboration?

Opinion

On-set gun safety is everyone’s business

Matthew York

After one of the most tragic events in 2021, it's time for us to think about gun safety in video production and act.

Opinion

Of ships and chips — the global supply chain problem

Matthew York

We're in the middle of a worldwide supply chain crisis that's making it hard for companies to produce and restock video production equipment.