Yearning to give your videomaking a new look? Creative special-effect visuals are only a lens manipulation away. If you're a photographer turned videomaker, you're probably already familiar with the tricks of the lens trade. If you're new to the game, however, prepare to let your videomaking creativity soar. Getting super close-up...
With so much videotaping going on, it's been easy to notice something that protessional film and videomakers have known for years: People react to being taped and to seeing themselves on tape. Now the significance of this observation may not be immediately apparent But any videomaker who has taped ordinary...
When the smell of burnt leaves hangs in gentle wafts in the snap of a Jack Frost day, thoughts of Halloween and the witching time come creeping on black kitten paws.Videomaking and All Hallows' Eve are a natural combination, because most of the celebrants are already in costume with...

Essential Learning

How Camera Usability Impacts Your Final Product

How Your Camera’s Limitations Change the Way You Shoot (and How to Get the Shot Anyway)

There’s a 19th century poem by American writer Edward Rolland Sill called “Opportunity.” It’s about a battle: a cowardly soldier leaves the field, complaining...
Getting enough B-roll not only will make you happier later, but your viewers will understand your story that much better, too.

What is B-roll and how do you shoot it?

One of the most overlooked areas of video production is gathering B-roll footage that tells a compelling story. Here's what B-roll is and it's so important.
End scene from 2001 A Space Oddessy

What is mise-en-scène? An essential filmmaking concept

Mise-en-scène means “placing on stage” and refers to props, lighting, wardrobe and blocking.
Person flying a drone.

Take Flight with These 8 Must-have Drone Shots

Camera-equipped drones are capable of capturing brilliant, awe-inspiring shots, and chances are you’ll want to learn the essentials of beautiful aerial cinematography yourself.
4x4 traversing rocky road.

3 Tips for an Effective Multi-Action-Cam Shoot

The action camera market segment, popularized by GoPro, has made point of view (POV) filmmaking accessible to the masses. There’s something compelling about watching...
Make shooting RAW your default plan; you can always change it.

When to shoot RAW (and when to skip it)

A RAW image frame is like a film negative — different processing can give you different results.

10 Shorts every cinematographer needs to see

Orson Welles often had great ideas for movies and then spent years going from studio to studio in Hollywood trying to get someone interested,...
Understanding Lenses: How They Work

This is How Your Camera’s Lens Produces a Usable Image

In its most basic form, a lens is a piece of glass or plastic with curved surfaces. Lenses are used to bend rays of...

The exposure triangle explained

The exposure triangle is the most fundamental concept of image capture, yet many people know little about it. Here is a simple explanation.
10 Production-saving Accessories

10 Production-saving Accessories

Inclement weather, dead batteries, missing assistants, cars that break down, tripod legs that snap, shoots being delayed for hours, getting kicked off of locations,...
In the real world around us, there are three hundred and sixty degrees of information, and it’s the directors job, along with the cinematographer, to figure out which very few degrees of that vista best help tell the story to the viewer.

Choosing the right focal length

We’ve got this picture in our minds of a director holding her fingers up in twin L shapes, one inverted, and peering through the...
Understanding bit depth: the difference between 8-bit, 10-bit and 12-bit video

Understanding Bit-depth and Color Rendition for Video

A video camera’s ability to reproduce a smooth gradation between colors and shades is an important factor when seeking to capture filmic images. The...
5 Tips for Shooting in Log Profiles

5 Tips for Shooting in Log Profiles

Video can be an unforgiving medium, and without proper lighting it’s easy to lose data in both the highlights and the shadows. The most...
Image illustrating Rule of Thirds

What is composition and why is it essential in filmmaking?

There are actually shapes and alignments that people find pleasing. But photo and film composition also needs to tell a story.
Technician Tightening Propeller Of Drone

Drone Safety: Tips and Best Practices

Playing the OddsDrones are just like any other piece of gear; at times, they can and do fail. Similarly, pilots are just like any...
Best Frame Rates for Slow Motion

How to choose the right frame rate for your epic slow motion sequence

Until recently, directors didn't have a lot of choice in slow motion without highly specialized equipment. 1987's Panaflex Gold II, for example, could only...
The Essential Video Shooter’s Toolkit

The Essential Video Shooter’s Toolkit

The big day has finally arrived — a video shoot for the biggest client to ever darken your door. You’re nervous, but excited and...
Getting Started with 360 Degree Video

How to Get Started with 360-degree Video

Within the last few years the video industry has seen the emergence of a handful of new techniques, technologies and methodologies. Aerial videography has...

10 vintage lenses to add to your kit: an in-depth investigation

Using vintage lenses lends a unique character to modern images while breathing new life into old glass.
How to Cover an Event in 360 - Source Sound, Inc - Jack White’s Live VR concerts

How to Cover an Event in 360

Spherical video has the ability to bring a viewer right into the center of the action, no matter if that’s sports, entertainment, concerts or...
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