Commercials, movie trailers, product and training videos all have one thing in common -- they often need a voiceover.
While you could hire some talent to record the piece, deadlines and budgets may dictate a quicker and more economical approach. That's right; you're doing this one by yourself. But don't panic, you won't need a degree in broadcasting or a studio full of equipment to record a nice voiceover. In fact, everything you need is probably on your desktop and in your camera bag. The final piece will be an exercise in leveraging your hardware, software, microphone technique and vocal delivery. So grab a cough drop and let's get started
Big Voice? What Big Voice?
Most of my life has been spent working with media technology -- first with sound and recording and now as a video producer. But in between, I was a disc jockey. This was a valuable experience that taught me to write effective copy, work a microphone and deliver the goods consistently on time. Don't misunderstand; I was never a radio prodigy. In fact, at one station, my boss said I didn't have the best voice he'd ever heard, but he liked the conversational quality of my delivery. That's what got me hired.
This brings up an interesting point. Have you listened to very much national advertising lately? Back in the old days, announcers used the "Voice of God" or the hyperactive DJ persona (aka: The Gagger). Those days are gone. With few exceptions, most professional voiceovers sound like they could be your next door neighbor. A very well rehearsed next door neighbor, but an average citizen nonetheless. If the big boys can do it, so can you. You really don't need to have a big voice to do a voiceover.
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