Linda Cross: Producer

Name: Linda Cross

Cameras: 2 – Sony HDR-FX1

Editing Platform: Adobe Premiere Pro, After Effects (learning in progress), Photoshop

Microphone: Audio-technical shotgun mic, Sennheiser Lap mic

Support Gear: Davis&Sanford ProVista AirLIFT tripods, Disc Makers PiCO automated desktop duplicator, DYMO DiscPainter, Nobillis 1274-500pro dedicated to editing, E-machine (the one I started with and it is still going), Digital Juice’s products (Stacks, Editors Tools, Jump Back, Video Traxx

Eight years ago my daughter had a wedding photo montage made for her brother’s wedding. I thought this was pretty cool! Then thought again… I can do that!

The following year my daughter married and I made her montage while a friend video-taped the wedding with our family camcorder. I edited the video with a simple editing program. I WAS HOOKED!

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Facts about myself, I was in my mid 50’s, retired from a blue collar job, with little or no experience on a computer let alone editing. I am totally self taught. I didn’t even know a soul that I could ask questions and no community college classes in this area. I turned to the only source I had, the magazine rack at our local book store. Videomaker became my mentor, guide, tutor and teacher all combined. Seriously, I basically learned everything I know from Videomaker. If it wasn’t spelled out in VM it gave me the questions to ask and then I did research until I found the answers.

I live in the country and only last summer was able to receive high speed internet, so researching was very time consuming and nearly impossible to view sample videos.

Fast forward: After I did a couple of friend’s weddings and seems like hundreds of photo montages, I wanted to go professional and I dived in. I started my production business in 2005 (Crosswind Productions, LLC). I bought pro consumer HD camcorders and equipment. In less than one year I purchased over $20,000 worth of equipment… yes, $20,000. I work out of my home and within two years I had enough gross income to pay for my startup. Up to this year I have mainly worked on weddings, dance recitals and personal projects.
The old saying “when one door closes another opens” certainly was true for me. I was getting burned out with weddings (although they are good money makers), and in the back of my mind I knew I would have big problems if and when I wasn’t able attend the wedding to video-tape the wedding event myself. So, in January 2009, I decided to back off and maybe “shut down shop”, but in March a businessman I had done a short shoot for contacted me to see if I would be interested in joining him in his multi media area.

I am finally doing what I have been working toward. Doing weddings and such, you have one chance and everything is on the fly! Now, Take 1 – Take 2 – Take 3 is music to my ears! I am working on commercials, training videos, interviews and short stories. Editing is my love, and I am LOVING IT. Thank you Videomaker!

Linda Cross, Producer.

Sidebar: About This Series

Video creation is sometimes a singular business, but video producers are a social lot. Our curiosity about our readers has inspired us to create this new column to introduce you to your fellow video producers.

Interested in telling us about your video producing passion? Send us profile, in 500 words or less, to editor@videomaker.com, using “Reader Profile” in the subject line. Please send us useable photos and tell us about your gear. More details here.

The Videomaker Editors are dedicated to bringing you the information you need to produce and share better video.