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Video marketing: What, why and how?
The world of technology is always changing and video production is no exception to that rule. We have seen a large transformation in the...
Camera Shopping? Don’t Be Fooled by Clever Marketing
There are many, many camcorders on the market today — and not only that, the Digital SLR market has collided with the existing camcorder...
How to Use Affiliate Marketing to Turn Video Streams into Cash Streams
Filmmaking is a labor of love, but it’s also hard work. Perhaps it’s time for your videos to work for you. If you own...
3 Ways to Prepare for Producing Marketing Video for Small Businesses
Whether you live in Hollywood, California or Snake’s Navel, Wyoming, nearly every small business owner wants a great website. As a video producer, you...
Marketing & Distributing Your Video Part 2 – Finding Buyers & Making Money
With more opportunities than ever for videos to achieve true distribution, independent producers are able to find audiences and revenues for their projects that...
Wind-up Records and YouTube Enter Into Strategic Marketing Partnership
reprinted from a PRNewswire press release: Wind-up Records and YouTube Enter Into Strategic Marketing Partnership Leading Independent Record Label Partners to Offer Music Videos...
What are bugs and why do they matter to video professionals?
In a nutshell
A bug, in video terms, is a strategically placed graphic used to identify a brand or content provider.
Bugs are useful for branding,...
5 things we can learn from Tarantino’s editor, Sally Menke
Sally Menke has solidified herself as one of the greats in film editing. And there’s a lot we can learn from her 32-year career.
Aputure announces new INFINIMAT light mat range
Aputure announced a new range of film lights, the Aputure INFINIMATs. The INFINIMAT light mats can be used on their own or combined.