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Blackmagic Pocket Cinema Camera Shipping—Original BMCC Price Reduced

Blackmagic Pocket Cinema Camera outdoors with follow focus, cinema lens, and matte box.

For those of you who’ve pre-ordered, the wait is over; Blackmagic has begun shipping their new pocket cinema camera.

While the release of the much awaited Cinema DNG Raw capable camera at $995 is exciting, the real exciting piece of news was that Blackmagic 2.5k Cinema Camera (the original), is having it’s price dropped by $1,000, bringing it down to a mere $1,995. Considering purchasers of the original Blackmagic Cinema Camera are still receiving a copy of DaVinci Resolve included with their purchase -- a color grading application that retails for $995 -- the Blackmagic Cinema Camera is effectively the same prices as the Pocket Cinema Camera. We recommend spending the $1,000 savings on a battery system and an extra SSD if you have any left over.

We do feel bad for everyone who just recently purchased a new Cinema Camera from Blackmagic at the $2,995 price point, but such is the nature of tech purchases.

The one bit of unfortunate news is that the Blackmagic 4k Production Camera will need more time for completion. Here’s hoping we don’t experience a repeat of last year’s Cinema Camera delays.

In the meantime, the new Pocket Cinema Camera and a substantial price reduction on the original Cinema Camera will be more than enough to hold us over for a few months.

Click “Press Release” below to read the email from Grant in full.

 

Mike Wilhelm is Videomaker's Content Director.
 

Mike
Wilhelm
August 02nd, 2013

Press Release

Hi,

I wanted to email you about some exciting updates. We have new software for ATEM switchers, HyperDeck recorders, and desktop video products, as well as a fantastic price reduction and shipping update for cameras.

Camera Update

The new Blackmagic Pocket Cinema Camera is now shipping and there is a software update for it posted on our web site.

There are some new features in the software for the Pocket Cinema Camera. You can now focus by pushing the focus button when using an active MFT lens. This makes it very easy to accurately focus. The focus peaking feature is still there and you enable it by double pressing the focus button. The focus zoom feature is enabled by double pressing the OK button.

There will be an update for the 2.5K Blackmagic Cinema Camera soon that will also add these features, plus new de-bayer processing that will improve the cameras sharpness when shooting non RAW files.

The Blackmagic Production Camera 4K is not yet shipping as we need some more time. Our first batch of sensors was delivered only this week, so we have not been able to complete the software for the camera. We expect to start shipping in about 3 to 4 weeks once the final software work and testing is completed.

Blackmagic Cinema Camera Price Reduction

We have worked very hard over the last year to be able to build the Blackmagic Cinema Camera at a lower cost so we can reduce the price and allow access to digital filming to a wide range of cinematographers and photographers.

We have done it and from today the Blackmagic Cinema Camera EF and MFT models will be reduced in price to US$1,995. This is very exciting and is one of the proudest moments of my life to be able to do this!

I think people will be able to use the savings to invest in some exciting lenses and rigs to really boost the creative possibilities. The Blackmagic Cinema Camera is a fantastic design that's now well proven. The advantage of the 2.5K sensor is it has enough resolution to eliminate the bayer resolution loss of a HD sensor, but when shooting RAW it produces files that are too not to big to store and work with easily. It's a fantastic solution.

All orders placed that have not yet been filled, can be reduced to the new lower price.

HyperDeck Software 3.8

We have an exciting new version of software for the HyperDeck SSD recorders and this new update adds 6G-SDI support on the output for HyperDeck Studio Pro and adds on screen menus to both HyperDeck Studio models where you can set formats and other features. We have also added a new ethernet remote control support.

This is really easy to use and you connect HyperDeck to your network, set the IP address of the HyperDeck in the menu and then Telnet into the HyperDeck to get control. If you type play, the HyperDeck will play and if you type stop, then HyperDeck will stop. You can get clip lists and all kinds of control functions. There are more details in the instruction manual on the protocol.

This update is free of charge and on our web site now.

ATEM Switcher Software 4.1.1

We have a new software update for the ATEM switchers and it's a big update with lots of new features. It includes a new save and restore that allows you to save the state of the switcher into an XML file, including all your media pool, into a folder of images. You can load that XML file back into the switcher to fully restore it with all settings and media back online.

You can even save parts of the switcher, such as a single keyer or even SuperSource and use them like Marcos. If you save the switcher, you also have the choice to load parts of the switcher, or the whole switcher. You can keep saving to keep rolling backups and each XML file is like a time based snapshot of your switcher state through the whole job. The media pool will keep adding any changed images to the media folder so you will get all media that's used in the job and can restore back to any point in time. Its very powerful.

We have also been opening up some of the power of the new ATEM Production Studio 4K model that includes HDMI and 6G-SDI that operates in SD, HD and Ultra HD resolutions. This update now adds new 1080p progressive video formats including 23.98, 24, 25, 29.97, 50 and 59.94fps. This really opens up the number of devices you can plug in.

This update also fixes a bug in the ATEM Production Studio 4K that stopped some devices using RGB HDMI such as Playstation, Xbox, computers and GoPro cameras from working with the switcher HDMI inputs.

This software update is available now from our web site for download.

DaVinci Resolve 9.1.5

We have a small software update for DaVinci Resolve 9 that adds improved compatibility with Avid Media Composer 7.0 round trip, supports reel names in Final Cut Pro X XML, adds support for Avid EuControl Software Package Version 3.0, improves handling of multi track Quicktime audio files and adds improved Cinema DNG file format support.

This update is available for download from our web site.

Desktop Video 9.7.7

This new software update now adds support for the 4K DCI modes and adds improved compatibility for HDMI on the UltraStudio 4K and the DeckLink 4K Extreme models. We have also improved support for Avid Media Composer for the UltraStudio Mini Recorder and DeckLink Mini Recorder models.

This software update is available now for download from our web site.

Splice Community Web Site

Over the last few years I have spoken to more and more people at shows and seminars, and one thing that really struck me is how hard it is to be the best at editing, color correction, design and effects in this industry.

This is one very tough industry, but it’s so incredibly exciting! In my time in post production I have spent many hours at a post facility at 2 a.m. talking to editors who have just come out of a 15 hour session. You might know that feeling!

I have spent hours listening to editors, effects artists and colorists talking about the jobs they just completed and how it went and it was really exciting. I really want to share those stories with everyone!

So I have created a new community page where we have people talking about their stories and posting their projects and images online. It’s not about Blackmagic here, as I really just want to share people's stories about their work and how they got started in the industry.

I get to talk to so many people from thousands of post production and broadcast facilities, so I hope this website lets others enjoy these stories as well.

When we proposed this website to people in the industry, they were really receptive to the idea and have been fantastic in supporting it. They have really opened up and shared the tough times as well as the good times. They have explained how they got started in the industry and even the big breaks that made them who they are today. It’s fantastic and we are so lucky that we have had this support.

If you are interested in reading these stories, please head to www.splicecommunity.com

I hope that Splice will be a community space where you can go to see the background stories behind so many great projects. We will feature everything we can from feature films, shorts, TVCs and documentaries. There are loads of projects from directors, DPs, editors, colorists, visual effects artists and post houses who have all shared their stories.

So please check it out! If you want to tell your story, please let the guys know via the website or Facebook. I hope you like it.

Splice website: www.splicecommunity.com Twitter: https://twitter.com/splicecommunity Facebook: www.facebook.com/splicecommunity

New York Seminar

We are hosting an event in New York City to show our latest products. This is a great opportunity if you have not been able to make it to one of the big trade shows to be able to come and meet us in person and get to see our newest products. We'll be showing our new Ultra HD and 6G- SDI equipment, the latest DaVinci Resolve 10, our Cinema Cameras, and the rest of our latest developments.

This event is a great opportunity to get a sit down demonstration of our products, catch theater style presentations, speak directly with the Blackmagic Design team, and mingle over the provided refreshments with colleagues from the area!

Date: Thursday August 8th
Time: 11:00 AM – 7:00 PM
Location: New Yorker Hotel, 481 Eighth Ave, New York, NY

For more information and to register to attend, please visit: http://invite.blackmagicdesign.com/event2013/

I hope you found this update useful!

Regards,

Grant Petty
Blackmagic Design