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Find Funding for your Documentary: Pitch your Idea

Find Funding for your Documentary: Pitch your Idea
Making documentaries costs money. Depending on the scale of your production, and how much of your personal savings you want to contribute to your project, there might be occasions when you need to search for another source of funding. When seeking financial backing for your project you will need to equip yourself with a marketing package, which should include a pitch, a visual map, and a simple budget. The pitch should be a brief, but compelling explanation of what your documentary is about and why people need to see it. Many potential investors will know right away whether they're interested in financing your project or not. If you don't intrigue them in the first few sentences of your pitch, they won't be interested in seeing the rest of your marketing package. If your potential investors are still interested after your pitch, you'll want to provide them with a deeper look into your project. The visual map is a one-page treatment of your documentary, and should be kept to one page only! However, you can include a storyboard or anything else that may help fill a visual map of the project. To create a simple budget, determine factors such as the number of days you need to shoot your documentary, the required equipment and size of your crew. Also, estimate licensing and editing costs, as well as any other expenses that will be required during your project. If you're unable to create a budget on your own, find a line producer or standard producer who is willing to jump on board to help you. Before you start pitching in front of potential investors, be sure to practice in front of friends or family. Listen to their feedback and fix parts that didn't go over so well. Remember, you only have a few minutes to sell yourself and your idea to potential investors. Being well-prepared, professional and organized will help you acquire the finances you need to create the project you want. You can find more information on pitching your ideas to investors by watching our video Documentary Funding: The Pitch. Or, purchase the entire Documentary Funding DVD for helpful information on budgeting, fundraising, creating a demo reel and more.
June 22nd, 2011