Chris Ace Gates - July 30th, 2014
Avid Media Composer is now a native 64-bit application, increasing the speed of operation. It is able to handle large formats such as 2k, 4k, and 5k.
rfairley - July 30th, 2014
Red Giant Software announced this week an update to their popular Shooter Suite. The updated Shooter Suite 12.5 ships with new additions Denoiser 2, BulletProof 1.2, Frames, and LUT Buddy, as well as updates to existing Shooter Suite products, PluralEyes 3.5 and Instant 4K.
rfairley - July 29th, 2014
In advance of the launch of OSX Yosemite this fall, Apple today rolled out a new lineup of MacBook Pros. Apple’s powerful laptop series saw minor refreshes across the board, but ought to handle the new demands of the OS and upcoming applications even better than the previous MacBooks.
rfairley - July 28th, 2014
RØDE Microphones expanded their lineup of high quality microphones with the addition of a portable USB microphone they’ve dubbed the NT-USB.
Jordan Claverie - July 25th, 2014When people think of action cameras, GoPro comes to mind. In fact, much like people called photocopies "Xeroxes" in the 80s we've heard people call action camera footage called "GoPro footage"; regardless of the camera used to shoot it. Funny enough though, despite the "Pro" in the name, GoPro has had a difficult time in the professional market.
rfairley - July 24th, 2014
Blackmagic Design today announced the release of Camera 1.9 software for the Blackmagic Production Camera 4K. Camera 1.9 brings “heads up display” screen metering features such as histogram, peak audio meters and recording time remaining.
rfairley - July 23rd, 2014
Creators of fast and friendly 3D applications, Zaxwerks Software, this week released the latest and greatest addition to their ProAnimator series of programs, Zaxwerks 3D ProAnimator 8.
rfairley - July 22nd, 2014
Sharp announced this week the return of their Sharp Art of Amazing 4K Film Competition, an event designed to show off the benefits of ultra high resolution entertainment.
rfairley - July 21st, 2014
SmallHD, makers of high definition field monitors and small camera accessories, has released the Canon 5D MKIII Port Protector, a lightweight device designed to hold cables securely and defer tugs and pulls away from the delicate external ports on the side of the Canon 5D Mark III.
rfairley - July 18th, 2014
Blackmagic Design announced the release of Camera 1.8.2 software for all models of Blackmagic Camera, adding three new Apple ProRes recording formats. The cameras have always be capable of CinemaDNG RAW and compressed ProRes 422 HQ formats, but the addition of ProRes 422, ProRes 422 LT and ProRes 422 Proxy will free up shooters to shoot in high quality and bring down the footage file sizes.
All of the formats are still 10-bit 4:2:2 quality, and therefore shooters can simply shoot more with lower cost, smaller storage SSD drives and SD cards and not sacrifice on quality. For example, using ProRes 422 Proxy will allow for 230 minutes of full 1080p recording on an inexpensive 64GB SD card.
The update is available free of charge right now at from the Blackmagic Design website, and updating the camera is as simple as connecting a Mac or PC to a Blackmagic Design camera via USB cable and performing the update.
Apple’s ProRes formats are created specifically with multi-stream non linear editing in mind. Their performance in editing applications, including minimal generation loss and fast export make them very popular for use in professional applications such as broadcast and in post production.