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Sony Electronics President Speaks with Videomaker About 4K in the Home

Sony Electronics President Mike Fasulo in Front of 4K TV

The grand opening of the Video and Audio Center’s Century City store (SoCal) made even more of an impact by hosting the world-wide launch for a new generation of Sony 4K Ultra HD TVs. These models, which were immediately available, feature enhanced brightness and color palettes, all at prices designed to be consumer-friendly. Sony Electronics President, Mike Fasulo, helped to further this latest Sony push for bringing 4K viewing into the home by making himself available to answer a few questions.

Sony HandyCam FDR-AX100 Takes the Stage

4k camcorder with bright images

The price of the Sony FDR-AX100 is $2,000, and that is good enough for 4k video, a 7-blade aperture, and dual recording of AVCHD and MP4. This is an incredibly feasible price for many videographers.

The next big announcement is more of a small item. The HDR-AS100V action camera has new color, white, instead of the classic Sony-gray.