Editing Commercials

So, your shoot is done, and you've got some great footage.  Now the trick is assembling your shots into a coherent message that will bring your client more customers. In this segment we talk about logging your footage, spot lengths and formats, adding voice-overs, choosing music, and adding sound effects. Creating the right blend of footage and graphics, along with a great sound mix will take all the hard work you've done and mold it into a great commercial.