We spend a lot of time at Videomaker teaching people the do's and don'ts of video production. Using best practices works in many situations, and that's how they come to be best practices. But part of the fun of learning the rules of video is being able to willingly go forth and break them! My research for an upcoming project has led me down a road of visionary cinematographers who dared to redefine how movies are shot.
Sony announced a new XDCAM this morning with the PMW-200, featuring 3 1/2 inch CMOS sensors and 4:2:2 chroma sub-sampling. Make no mistake, this is very much a broadcast camera. The PMW-200 will shoot 30fps 1080p footage at 50Mbps, and includes a 14x zoom lens. 60fps is available in 720p.