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Pre-Production

Pre-production is the planning stage of your shoot, and occurs before the camera starts rolling. By creating storyboards, scouting locations, and figuring out the budget ahead of time, your production will be free of unnecessary worry.

Sub-categories

  1. Planning
  2. Software
  3. Writing

Pre-Production

  • Light Reflection: 6 Reasons Videographers Love to Shoot in the Winter

    Jennifer O'Rourke - November 30th, 2012

    Photographer shooting under cloudy skies using a Canon 5D Mark III

    As Old Man Winter lowers his cold frosty mantle upon the earth, creating dark chilly nights and crisp wintry days, many video producers think of hanging up their gear until Spring returns. But from shots exploiting winter's lovely light reflection to the striking colors of the magic hour, the dead of winter can be an enlightening time to shoot creative scenes of beauty, peace or desolation.

  • 7 Tips for Shooting Low Camera Angles

    Jackson Wong - November 20th, 2012

     

    Getting low camera angles is one sure way to engage your viewers. Using those low angles in an effective story can be a challenge, so we're bringing you 7 tips for shooting low camera angles, hopefully they'll get your brain working toward even more creative uses. In no particular order here are some ways to use your camera with very little clearance above a solid surface.

  • Put Some Order in Your Camcorder

    Jackson Wong - October 23rd, 2012

     

    Grab your camera and go! That's what many of us think when it's time to shoot. But take a step back and think - would it have been better to get your camcorder? or something else? What do we actually mean when we say camera and camcorder? 

  • Congrats to HP Elitebook Laptop Winner

    mikerosen - October 11th, 2012

    The HP Elitebook laptop sweepstakes concluded last week. We received over 1000 entrants, so it took a little while to find a hat big enough to put all the names into! The winner receives an H Elitebook Laptop with Intel Core i7 2.30GHz, 16 GB RAM, 256 GB SSD, NVIDIA Quadro 5010M, 17.3" Display, and Windows 7 Professional.  It's one of the most powerful video editing computers available, so there's no surprise that there were definitely a lot of people vying for this prize.

    But we're happy to say that today we're finally able to announce the winner. Are you ready?

  • Pre-Production for Commercials

    Pre-Production for Commercials

    Now that you've assembled all the information into a clear message and have the script together, it's time to take it apart. In this segment, we discuss breaking down your script, creating a shot list and story board, assembling the resources for the shoot.

    Go ahead... ask. “Why do all the work of putting it together, just to take it apart?” The answer is simple. Pre-production.

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