Could it be that Steve Jobs just ‘broke up’ with Mac for iOS 4? Steve Lyons of Newsweek seems to think so. As much fun as watching the ‘I’m a Mac’ Fanboys tear their shirts while running through the streets screaming “Why?”, I take a more sobering look at the possibility of Apple allowing their long premiere line of products to ‘wither on the vine’ in favor of their new mobile tech. According to the article ‘Steve’ (as Mac fans like to call him) said the following at the World Wide Developers Conference;
“We are focusing primarily (though not exclusively) on iPhone OS this year. Maybe next year we will focus primarily on the Mac. Just the normal cycle of things. No hidden meaning here.”
Despite what any Fanboy or recent market growth report will tell you, Apple has taken one long and irritating butt-whuppin’ against it’s rival Microsoft. Even with their popular (and equally annoying) ‘I’m a Mac’ ads bringing in converts from the PC community, MS significantly dominates the Personal Computer Market. However, Apple now sees themselves making advances into the Mobile Device Market with the huge successes of their iPods, iPhones and now iPads the probability of Apple focusing exclusively in that arena shouldn’t be taken lightly. With Apple already having not made any significant improvements in their Pro Hardware / Software products though there be naysayers, just like with any ‘break-up’ it’s the little things that lead towards ‘lowering the boom’.
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H. Wolfgang Porter is a former US Naval Combat Cameraman who now produces independent films, published works and teaches video/photographic production.
Here come the next-gen iPods. These little candy-colored players are available at a steal of a price compared to previous generations ($179 for 16GB nano is a great deal, particularly for a genuine iPod). Not only does the 16GB nano also include an FM tuner (about time, if you ask me) but they also include a video camera. It’s a simple camera, to be sure; recording only SD video in H.264 with AAC audio; but for a lot of people, that’s all they’ll ever really need. We’d expect it to operate a lot like a cell phone camera, but just easier to find your footage after it’s been shot (once you sync your iPod, at least).
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