I certainly would agree that marketing requires a full-time committment and as much as all other aspects of running a business since the more time that you spend working on something the more likely it is to improve and the better one should become at it. Stands to reason, anyway. I can easily understand though, why someone who writes as creatively and prolifically as you do must much prefer that committment to the mundane task of cleaning up loose ends on a website.
I sense that you are trying to talk yourself into taking some action and actually getting down to those house-cleaning chores and may be looking for a little encouragement, incentive and prodding from those of us who are equally prone to concentrate on the more enjoyable things we have to do.
Go for it, Earl.