Pause: What You Want

The editors always look for ways to make Videomaker serve your needs. From time to time we ask our readers how we're doing. For example, we sent out a survey a few months ago designed to discover what you like about Videomaker, and what you'd like to change. We sent the survey to only a small group of readers, but we hope the respondents represented our readership as a whole. Care to hear the results? Read on. Then tell us, if you'd like, whether you agree with the answers of our respondents. When asked, "If Videomaker could publish only one type of feature article, which would you want it to be?" the majority answered, "Articles on how to use various pieces of equipment." The majority remained consistent when it asked for more pieces on technique and more explaining various types of equipment. Most felt, however, that the present number of pieces on video technology (such as the CCD, NTSC signal or various formats) is fine.

The great majority of respondents felt that our feature articles are "just technical enough" for their needs. A similar number felt we run "just the right number of articles and columns aimed at beginners." The respondents felt, overwhelmingly, that Videomaker is "reader-friendly." But a large minority of them said that it could be more reader-friendly if we ran "more stories from personal experience." Most said "the present selection of models" (regarding their mix of age and gender) for our photographs is fine. Also, they did not feel that we need to show more people on our covers.

An overwhelming majority of respondents would like us to compare similar products head-to-head in our Product Probe…