In Box

by Jennifer O'Rourke
July 2006

The Future of Vidcast Distribution
In [Matthew York's] Viewfinder February 2006 editorial [he] mentioned "...a small number of video distributors controls the retail marketplace for instructional and special interest videos."

Knowing who these distributors are would make a very informative and valuable article for your readers. [Also] of value would be a discussion about the transition that vidcasting will provide us independent videographers.

Through their channels, distribution companies offer information or a filtering of what is important to the buying public. How will the independent videographer that is able to send a video product over the World Wide Web be able to assess where the market is, who will buy and at what price?

The technical ability is one thing--the marketing issue is another. I can't wait for your response in future issues. Your magazine is the best. You seem to be in our corner.
Dave Stover
Digital Presentations, LLC

Thank you for your comments, Dave, and interesting questions about the future of vidcasting. If you watch Episode 2 of Videomaker Presents you'll see Matt York and Editor in Chief Brian Peterson discussing this very issue.

Videomaker has jumped into the realm of vidcasting and our editors are scouring information every day to find the best sources, technology and techniques for our readers to use in this exciting new form of distribution. You can find our vidcast by using most of your favorite aggregators, or go directly to our Web site to download our show at http://www.videomaker.com/vidcast/.

We're all learning that there's a vast market of opportunity out there for independent video producers like us, and we'll tackle HOW to market your video in future episodes, along with showing you user profiles, reader's videos, and offering constructive critiques to some of your videos. Stay tuned!

The following are a few comments posted to the iTunes site about our first Videomaker Presents episodes. Our hope is to add more tips, techniques and definitely a look at cool tools to continue our mission of enriching video production to the masses!
The Editors

Videomaker Presents!
"Great Stuff out of the Gate!" [5 stars]
I'm not a big fan of video podcasts, (and I say this ironically, given my video production business,) but this one I liked because it was to the point and quick for what it was trying to achieve. Add a little more humor to the mix and this could be something great. A tech show equally informative and fun. It's heads over shoulder above the first episodes I've seen so I'm really looking to what they pull off, say, by Episode 4.
Christopher Allan
from iTunes Comment line

"Wide Screen is Cool" [4 stars]
Cool content for their first episode… they actually play reader's videos, too. The one they showed was really good. This is also the first widescreen video I've seen in iTunes. Right on!
Anonymous

Again, thank you all for your support and response to our first few episodes of Videomaker Presents. By the time you read this, we'll have more than a dozen shows under our belts, and more weekly shows in the works. It is not Videomaker's policy to "toot our own horn" very often, but this is timely for us as Videomaker celebrates its 20th year in print and we thank all of you who helped support us and bring us along as we research every arena available to show you the wonders of the world of video producing. Thanks for being there.
The Editors

Correction
We inadvertently ran the wrong photo for the AVP Porta-Prompter in the April 2006 issue's New Gear department. The correct photo appears here. We regret any inconvenience this may have caused.

• Digg This!
• del.icio.us
• Technorati
• StumbleUpon
• Reddit