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Edit Suite: Transition Tricks

Those who read this column regularly may remember that a few months back, I told you about the different types of video edits and what they convey to the viewer. This month, I'll show you how to actually apply these transitions to make your videos more inviting and entertaining.

The best way to please an audience is to tell them a story. People would much rather watch a video that tells a story over one that just tells facts. Transitions are the editing tools that help you tell a story with video. Each transition sends the audience a unique subconscious message about what's happening on screen. By choosing an on-screen transition that supports what's happening in the story, you make the video easier for an audience to follow.

Some transitions effortlessly take viewers through a story one step at a time. Others can take them back in time for a story about a historic building, or take them across the globe to follow you on your vacati…

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Mike Loehr | April 1996

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