Independent videomakers can sometimes get downright desperate in their search for an audience. A friend of mine once went so far as to suggest hijacking a cable office--an idea I quickly talked him out of. (He wasn't so desperate that he wanted to make video from behind bars.) Even so, if you've ever tried to get your work on the air, you know how he felt, don't you?
Finding an audience for your productions (preferably a paying one) can be a frustrating experience. It just seems like there's not enough outlets available. Even on leased access or public access cable TV, air time is hard to find. And if you do finally get your broadcast dates, your show will probably air after midnight or before dawn on weekends. No matter how good the program or how large the anticipated audience, convincing cable station managers can turn into a full-time job. And that's not why skilled videomakers like yourself exist on this earth.
So what's an indie to do? For the non-felonious out there who'd rather not hijack a cable station, I can provide you with some info on a non-exploited media outlet--an avenue of distribution that can lead you to your audience, and hopefully to some ca…
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